The all important feedback rating

Keeping (or getting to) that elusive 100% feedback rating on Amazon is tricky. Good thing I'm here to give some advice. First, it should be noted that if you are going to sell a lot on Amazon.com it's going to be near impossible to keep that perfect rating, but it's worth trying.

1. Treat the customer with RESPECT like you would like to be treated. This is critically important. I know you may be frustrated that you get an inquiry asking about something that was clearly listed on your description, but put that away and answer with a polite email. When a customer asks where the h*ll is my package it's been 2 days?!? Just take a breath and remind them of Amazon's policy and informing them that their item is shipped.

2. Pack your items with care. Sellers don't care that with all of Amazon's crazy fees you couldn't afford anything other than something you pulled out of the dumpster. They care that their book got to them in good shape. I wrap my books in bubble wrap then wrap that with brown 3m shipping paper. It works out well and it looks really nice. I know that there are other good options too, like the multi-d and padded envelopes, but for now this is the most cost effective for me.

3. If there is a poor feedback left, contact the customer (without being annoying about it). Most people will remove feedback if you deal with their problem by giving them a refund, sending another book, or even sending an apologetic email.

To sum it all up, treat the customer like you would like to be treated.

Penny Books

There are many out there that don't understand why on earth someone would list a book for a penny. I must admit, years ago whe I was looking at buying online I was amazed and a little scared by this. I thought that it must be a mistake or a scam and either way I am staying away from it. Once I got into the book selling business I realized that sometimes these were really good deals and since have bought quite a few with no problems at all.

So why do sellers list them for a penny?

Heres why: A while ago, before I even got in the business, automatic repricers caught hold and if 2 sellers had automatic repricers on the same item, they would each undercut eachother a penny until the book was at the lowest price (.o1). Since the repricers weren't as smart as they are today, this brought a lot of books down to a penny and a lot have not recovered.

So your saying; that makes sense, but why wouldn't the seller just throw out those books?

Well, a lot of smart, smaller sellers will, but the big guys believe that they can make some money on these still. Its estimated that they can make as much as 40 cents on a penny book because the shipping credit outweighs the actual cost of shipping the book. The reason a large seller can do this and not a smaller one is because the larger seller can get bulk discounts on shipping supplies and even gets a bulk rate shipping discount from the usps (US postal service).

As always, feel free to respond! Have a good week and try to smile!

Creative Sourcing for Booksellers

I was looking for some book sales over at Booksalefinder.com and I came across an advertisement for a product called Creative Sourcing for Booksellers. I checked out their website and it looks like they want to sell you a product that will teach you the best places to find inventory. The whole system cost $150. I was wondering if anyone has used this product and if they would recommend it. I was intrigued by the website, and they offer 100% money back, but that's still a great deal of money to part with.
Any thoughts?

The myth of the customer email

One thing that I have learned from emailing back and forth with customers is this. If they are sending you an email, honestly, it probably means they have no interest in purchasing from you. It seems crazy, but it has happened to me so many times. There have been times where 4 or 5 polite emails have been sent back and forth describing the book's great qualities. Even if my book is in great condition, the customer will seldom buy that book. The important thing to remember as booksellers is that while these emails might not result in sales, it is our public image, and treating them well is still very important. While only a small percentage end up buying your book, a large percentage of the customers that do buy end up leaving feedback. It is something about their personality, they are highly involved consumers and they seem to also like to inform others of their experience, whether good or bad.

As always, I appreciate your comments, both positive and negative.

Packaging

I am a college student and around the beginning of the semester it is always interesting, while checking my mail to see the books arriving in the mail for the student's classes. I witness a lot of good packaging and too many shoddy packing jobs. I was fairly successful with my purchases, going with the combination of a good seller rating, good condition, and good price. There were many very good ones, but a few I wondered if that person usually packed their books like this, or had just run out of materials. One in particular was a small paperback put in a large envelope (like one that you would see for in office use) and it was folded over and taped shut. Amazingly it arrived to me in one piece. I was actually fortunate because a friend of mines was wrapped in scraps of a grocery bag. Apparently there was no bubble wrap and a few of the corners were ripped and the book was in pretty bad shape by the time it arrived to him.

I do understand the need to save money. A thing I have realized is this isn't a gold mine of a business. You need to scrimp and save everywhere you can. Even considering that though, the custumer needs to be able to recieve the book in the condition it was described. It makes no difference if it was perfect when it left your door it needs to arrive to the customer in that condition also. You can blame the post office all you want (and we all do it!) The fact is though, we know they are going to be rough. We need to package ready and prepared to deal with that.

Have thoughts? Ideas, suggestions? I'd love for you to share!

Antique shop books

I know that people are always searching for new places to buy inventory, so I thought that might be an interesting thing for me to write about. I myself had been looking for new places to look. I had originally had a business model where I would go in after a sale was over and pay a bargain price for the remaining books. I found that too be a bit of a hit or miss though. Some sales it would be great with lots of pre-isbn numbers that couldn't be tagged by the scanners, but most were just filled with penny books. I got myself a scanner and decided to be the first there and take home all the great books. That has actually worked for me several times. One time in particular I was able to find almost $2000 in inventory within three hours (I had to leave after that since I had a big test back at college..). When there weren't good sales going on though I had to rely on going to thrift shops and hoping to find a good deal there. Which is hir or miss.

Recently I had a free day and on a whim decided to hit up the local antique shop. I found a large section of books from several dealers. I hadn't really dealt in the area of antique books before so I decided I was going to learn. I picked out books that I thought were going to be real winners and took pictures of them with my cell phone. I ran (well, drove) home and looked them up. I actually had a pretty good nack for what was good. I ended up finding just under $1000 of books there. It was a much different model then what I was used too. While at the other book sale I was talking about where I found $2000 of inventory, it costed me $100 for several boxes of books. At the antique shop, it cost me around $70 for 9 books.

I'll keep you posted on any other ideas.

Endicia update

Endicia has been working moderately well for me. I have been able to save a lot of my time and a lot more of my mom's time using their software. I was really concerned if I messed up the postage at first if I would be able to get that money back, but it looks like it will be fine since there is an option on there to get an e-refund for items with delivery confirmation or you will need to mail in the problem items to them for a refund. I have had to do both methods already. I haven't recieved my money yet, but I'm confident I will.

I actually had to make an unexpected visit home today because the printer "wasn't working." Turns out the cord was just far enough out of the power brick that it wouldn't turn on. Those are the times you just laugh and try not too think about it too much.